Thursday, September 18, 2008

Facilities at Campbell



Tennis Courts
Distant View of the New Football Stadium









Football Field House









Soccer/Softball Field


Athletic Training Facility/Soccer,Softball &Tennis Locker Rooms










New Convocation Center

Monday, August 25, 2008

week of 8/18-8/22

Monday: out of the office-class registration
Tuesday:9:30-6:00
Wednesday: 9:30-12
Thursday: 9:30-4
Friday: 9:30-4
Total: 24 hours

Monday
I was not in the office today I had to go back to school today to register for classes and get some schedule stuff taken care of

Tuesday
I spent the morning in compliance. I finished cleaning out and organizing the study hall room and ran off copies of a syllabus for a PE class. Other than that, this week has been crazy for the compliance office with Students coming in to sign up for classes or fix schedules or fill out NCAA paperwork, so there was not a lot for me to do. I ran over to the football field house and picked up some signed footballs for sponsors that would be handed out that eveningIn the afternoon I went back to marketing to help out with a street fair that was held this afternoon. Different businesses/churches, etc. from the surrounding areas and different departments from Campbell set up booths and handed out information pertaining to their services. We handed out Discount cards and pocket schedules to students and gave them information pertaining to Camel Crazies and the first games of the season.

Wednesday
Wednesday was a half day for me because I had to go back to school and take care of some other details. There was not a lot for me to do today, again because Kevin and Drew have both been running around with a lot last-minute football stuff that seems to have been put off or delegated to them.

Thursday
I was in Compliance today there was a new compliance Intern today, and we both worked together to make Evaluation and contact forms for each of the coaches. It is important that the coaches know when they are allowed to call potential student athletes and when they are allowed to go watch them play.

Friday
I was back in marketing today. I ran off some copies of flyers to take over to the recreation department in Dunn and Benson on Monday. I helped Drew make a list of all the football players and numbers and hometowns for the scrolling scoreboard at the field. In the afternoon I went to the football stadium and helped them figure out how to set up the tunnel the football team will run out of on Game Day. They wanted to do a run-through of how long it would take to get it taken down and off the field on game day. This was a lot of fun because I got to see the field up close for the first time.

Monday, August 18, 2008

week of 8/11-8/15

Monday: 9:30-1:00
Tuesday: 10:15-12
Wednesday: 9:30-1:00
Thursday: 1:30-5:30
Friday: 9:30-4:30 8-10:30 pm from home
Saturday: 9:15-10:45
Total: 23hrs

Monday
I was in Compliance today, Heather explained to me today that there were some athletes that they wanted to keep an extra careful eye on their academics, so they were putting them on a plan to make sure their work was taken care of. My job was to make files for all of these people today. this involved going through lists of un- alphabetized schedules and names to find their schedules and putting them into the file. Then I had to type up individual labels for each of the files and label the files. This took a little longer than I anticipated because nothing was alphabetized. I left early today because they have employee orientation this week, and no one was in the office in the afternoon for me to do any work.

Tuesday
Today I was in Sales and Marketing, I came in around 10:00 and we had a meeting with the Audio Visual Department about what we need to do as far as communication at football games. My observations pertaining to football is that there does not seem to be a big sense of urgency on the part of a lot of people as far as having things ready for the first game. Basically, all we got from this meeting is that they can order us some stuff, but we won't have it by the first game. Kevin has been mentioning this for months, but it is the first time anyone has asked us to look into anything. This meeting took about just over an hour and a half, and then I went home for the day because again they had employee orientation in the afternoon.

Wednesday
Today I was back in Compliance. I started off the morning making a few more labels for student athletes. Later I worked with Heather on a project that she was working on. She was making some sort of report working with CAi (Compliance Assistant for internet), but she left out a big part of it. I had to go through the rosters of all of the teams at Campbell and check off their ethnicity. If they were not US citizens, I had to go through and check off that # 1 they were not American, and #2 their ethncity. I had to go through and make a spreadsheet of total number of white, black, mexican people etc. on every team. It is a very important part of this report she was putting together.

Thursday
They had CPR and first aid training this morning, so I did not come in until this afternoon. This afternoon Drew( marketing assistant) and I went around the local area to practically every store/restaurant we could and handed out pocket schedules to leave at the register. We handed out approximately 10,000 schedules. We would just go in and ask if we could leave schedules at the register, and most places had no problem with it. Some places did have corporate regulations that prevented them from leaving the out for us.

Friday
Today was a bit of a crazy day for me. I was back in Compliance office this morning. They had me organizing a study hall room and sorting through a lot of stuff they had ordered for their students. It was odd for me to see a lot of this, because the athletic department at Methodist does not do anything like this. We are required to have study hall hours at Methodist, but at Campbell they order pens and pencils, USB drives, paper, etc. I had to go through all of this stuff and sort it out and put it where it belonged. I also had to rearrange the study carols and just generally make the room more navigable, because it was completely stuffed with stuff. Around 11:00 I went back over to Sales and marketing for a meeting with FCA again. They have decided to sponsor a soccer game and they wanted to find out exactly what would be required of them. I brought in my marketing plan that I more or less wrapped up and talked over it with Kevin. He gave me some of his thoughts, and I made some changes to the plan. I am planning to work a soccer game at the beginning of the season to see how it works according to the plan I came up with. After my meeting in the morning, I went back to Compliance and continued to organize the study hall room.

Saturday
This morning I went to the Lillington Recreation Departments preseason camp for Soccer and Football. I went to hand out some information for about some things we will be doing for soccer and football this year. Hopefully we will be able to develop a relationship with them and be involved with them in the future.

Monday, August 11, 2008

week of 8/4-8/8

I was out of Town in Vermont all of this week.

Friday, August 1, 2008

Week of 7/28-8/1

Monday: 10-11
Tuesday: 10-4:30
Wednesday: out of the office-bday
Thursday: 10-4:30
Friday: 9:30-2:30
20 hours

Monday

Today I was in sales because we had a meeting scheduled with The Women's soccer coach to talk about some promotional ideas. Unfortunately, the meeting was canceled because the new assistant coach came in that day and they were taking care of a lot of the paperwork and whatnot that is involved with hiring new people. I had planned to take this afternoon to go to school and take care of next semester and what not because everyone in compliance was out of the office, so I was only in the office for a short period today

Tuesday

Today I was in sales again, we rescheduled the soccer meeting for this morning. We met the new assistant and got some input as to some of the things we plan to do this year. One of the assistants volunteered to talk with some of the people at the soccer complex in Fayetteville about getting some of their teams to scrimmage at half time of our games. They also volunteered some of their equipment for us to use for some of our promotions. In the afternoon I started working on putting together the marketing calendar for Volleyball and Soccer. I focused on Soccer this afternoon. It involved looking at all of the home games for the season and planning activities for in-game, half-time, etc. It also involved deciding on theme nights for these games and what kind of trade we plan to use at each game, and how much of the trade we would use. We also had to consider that some sports have games that occur simultaneously on the same day, so as not to plan too much for one sport and draw spectators from other sports.

Wednesday
Today I was out of the office commemorating my 22nd Birthday

Thursday
Today I was in sales, I spent most of my day working on my marketing plan for soccer. It is particularly difficult to plan in-game activities for soccer because there is not really any down time in soccer. We also have some theme nights such as Faculty appreciation or Camper Reunion night that we would like to recognize on days when we have double headers, so as to have it be a part of both Women's and Men's Soccer, but it is difficult to do considering how the schedule is set up, and how it interferes with other sports. Tomorrow is the deadline to have all of the ads ready to print to be put into the game programs for the fall season. There has been a lot of emailing and making phone calls to make sure we have the right logos, and that the logos look the way our clients would like them to look. I dropped by the Compliance office this afternoon to make sure that they would have some things for me to do, because Heather was out of the office in Coaches Meetings all day long.

Friday

Today I was in Compliance, working on an event calendar for all of the activities for this semester. I made a copy with only the home games, and a copy with all of the games for this coming fall season. I will add all of the athlete seminars and meetings and guest speakers at a later date when we have more information as to when those activities will be. I went through all of the freshmen and transfers Fall Schedules to make sure we had all of them. This has a lot to do with keeping accurate track of study hall hours. It also helps keep track of their advisor's and different tests and requirements they will be responsible for during the season. I started working on an evaluation and contact log for coaches to keep track of the times it is legal for them to contact athletes as well as the number of times they have contacted each individual athlete and/or the number of times the athletes have visited campus.

Next week I will be out of town in Vermont, so there will be no update.

Monday, July 28, 2008

week of 7/21-7/25

Monday: 9:30-3:30
Tuesday: Not in the office: other obligation
Wednesday: 9:30-4:45
Thursday: 10-4:45
Friday: 9:30-11
Total: 21.5

Monday
I spent today in Compliance. This morning I worked with one of the Compliance assistants, Justin on editing some institutional forms for Campbell. Most student athletes know that they are required to fill out some NCAA paperwork when they come to school permitting themselves to be drug tested and confirming their test scores before they are eligible to play. There are also some institutional forms that are used for the individual school's purposes. The main purpose for doing this was to eliminate any redundancy in those forms to make sure we were not asking the same questions over and over again. After going through the forms and deciding what corrections needed to be made, we had to remake the forms themselves and submit them to the director for her to approve. I also spent some more time working on the Study hall sign-in sheets for the different sports. The Director, Heather liked what I had done with that, so that will most likely be what they use this season.

Tuesday
I was out of the office today because of some prior commitments I had made.

Wednesday
Wednesday morning I spent in compliance. The director was out this morning picking up an interviewee for an assistant position at the airport. I spent the morning going through the University's data program to find out whether or not certain student athletes had confirmed their schedules for the fall yet. This pertained to study hall hours and how many they would be required to do, or whether or not they would have to do study hall at all. This actually took me a little while to do because some people have very generic names like: "John Smith", and there may be 20 other "John Smith's" enrolled at Campbell. I kind of had to search through all of the names to make sure I was confirming the right person's Schedule. I finished before anyone had returned back to the office. I have noticed that this kind of seems to be a pattern while I am working in Compliance. They give me something to do that they think will take me a long time to do, and then I finish, and they don't have anything for me to do. After I finished I walked back over to sales and marketing for a little while. When Heather arrived back from the airport, I walked back over to compliance, and they told me that because of the interview that afternoon, they didn't really have any other pressing things for me to do that afternoon. I spent that afternoon in sales and marketing. Kevin told me to research some of the contact information for local recreation departments because we hope to get some of them involved with some of our promotions this year.

Thursday
In the morning I sent out an email to all of the recreation departments I had researched on Wednesday. I was just informing them of some of the things we were planning to do and telling them we hoped to get some local recreation departments involved this year. I got a couple of responses to my email about handing out flyers at registration days. In the afternoon I finished updating trade spreadsheet. This spreadsheet specified exactly how much trade from each of our companies, if we had any at all. It also specified how much trade had been used, and for what it had been used, and was formulated to show how much was left after some of it was used.

Friday
I don't really have anything to say about today. Heather was out of town today, so she had no projects for me. I came into the office and they had me doing something with one of the assistants, but then the computer started to misbehave, and we could not do what we were supposed to do. Eventually, I just went home, they didn't have anything for me to do. Part of this is due to the fact that there is a lot of confidential stuff in the Compliance department, so there are some things I can't really be involved with.

Monday, July 21, 2008

week of 7/14-7/18

Monday: 9:30-1:00
Tuesday: 10-4
Wednesday: 9:30-4
Thursday: 12:30-4
Friday: 9:30-12:30
Total: 22.5

Monday
Today was my first day in the compliance department. When I came in, I spoke with the director, Heather Lee about some of the work I would be doing. One of the first things I did after speaking with Heather was to assist one of the compliance assistants with determining which athletes interested in Campbell had been cleared by the Clearinghouse. If they weren't cleared, we had to determine what they were missing. After that, I spent a lot of time filing athletic scholarship letters. These were all of the letters informing student-athletes of the amount of athletic aid they were receiving. They were also informed of whether or not their amount of aid had been increased, decreased, or completely taken away. There were approximately 300 or so of these letters, so they took a little while for me to finish filing. This afternoon I had an eye-doctors appointment, so I had to head out a little bit early from work.

Tuesday
As I mentioned in an earlier post, I am still spending some time in sales and marketing because of my internship project. The major thing we had going on today was a meeting with the student coordinator(s) for Campbell's FCA (Fellowship of Christian Athletes). His name is Josh Kimball, he was a student-athlete here at Campbell an is involved with the leadership of that organization here at Campbell, we also met with another member involved with leadership her name was Heidi Shallow, and she is also a student-athlete here at Campbell. Their primary reason for wanting to meet with us was to see if they could somehow become involved with some promotions during games, and to also find out what exactly they would be permitted to do during games. But they really wanted to find out how to really reach out to students and get them interested in coming to athletic events at Campbell. Because to be quite honest, there is not a lot to do in Buies Creek on the weekends. It was a good meeting because by the end we had really gotten them interested in possibly sponsoring some nights at the soccer games, and helping/hosting some promotions during half-times at different games. They also had some ideas that really helped us get our wheels turning as far as things to do at games. For example, we have been trying to find people to sing the national anthem at games, and they have access to a lot of people who can sing well. Also, they were interested in finding people to pray at games, considering Campbell is a Baptist school, and it would be done by someone regardless of whether or not they planned it. Hopefully this meeting will benefit us in the fall and help us with planning some promotions. The purpose of this meeting pertained directly to my internship project, so I was excited when we were done. After the meeting we printed off camp orders and took them to the business manager and headed out for the day.

Wednesday
Wednesdsay I was back in the Compliance department. I spent my morning going through softball stats to find out which of the players had used a year of eligibility this past season and which ones had not. This actually took me a little longer than I had expected because there was only one girl who didn't play at all this season. Everyone else's name I found pretty quickly, but I had to wade through the stats for every game just to make sure this girl didn't play at all this season. Then I had to fill out an eligibility list with all of the girls names on it so we can keep track of their eligibility for the next four years. In the afternoon I typed up a roster for a PE class the University is starting with every single freshman and transfer student-athlete's name on it. I believe this class is essentially designed to teach these student-athletes time management, etc. This took a little while because I had to go through the list and type in all of their student id numbers, meeting times, etc. There were upwards of 100 students to put into this roster, so typing all that information in took a little while.

Thursday
Back in sales and marketing today-I was told not to come in until 12:30 because they were in a meeting at the time I normally come in. Major activities today included a meeting with the new volleyball coaches to talk about some promotions for the fall. Again, this pertained directly to my internship project as far as planning promotional activities for the marketing plan. Nothing has ever been done with Volleyball in the past, so anything we do this year will be brand new, and hopefully it will establish a precedent for years to come. Planning activities for this year in volleyball will be a little tricky because they will be spending the first few games of their season in the old gym, and then they will be moving over to the new facility, which will make doing some of the promotions easier. Again, there are some limitations to what we can do in the new gym, simply because it is a new facility, and for various other reasons as well. I feel as though the meeting was very productive, and the new coaches were very excited about getting some things going, and even told us about some ideas they had been throwing around with each other. They really like a lot of the ideas that Drew and I thought up, and had some more that they had been thinking about. They both came from schools that had a large Greek life, and Campbell has no Greek life what so ever, so they are used to having large numbers of student support, and hope to be able to raise that support here at Campbell over the next couple of years.
After the meeting I went through all of the sponsors from this year and last and put together a list of their "Total Sponsorship Packages" including both trade and cash. This will help us determine in the future what "level" Camel Club member they are. There are different levels depending on the amount of money spent sponsoring Campbell athletics.

Friday
Friday was a very short day. Heather was out of the office, and a lot of the things they wanted me to do for some reason I could not get access to. When it came down to it, I worked on creating a sign-in sheet for study hall for all of the freshman and transfer athletes. All freshmen and transfers are required to have a certain number of study hall hours, in addition to stuedents who do no meet the GPA requirements to participate. They have had problems in the past concerning this because they would have one piece of paper per student athlete for four weeks. They were wasting a lot of paper and time adding up the number of hours the athletes were accruing. Certain teams even had one piece of paper per player per week. My job was to find a way to fit the entire team into one document instead of having individual sign-in sheets for each athlete. With the football team last year they were taking upwards of 80 sign-in sheets weekly. I formatted one that allows them to fit an entire team into one document and will save them a lot of time and paper.

Monday, July 14, 2008

Week of 7/7/08-7/11/08

Monday: 9:30-4
Tuesday: 10-4
Wednesday: 10-3:00
Thursday: 10-12
Friday: 9:30-4:30
Total: 25.5

Monday
I came in early this morning and had a meeting with compliance to plan out a schedule for me to start working there next week. I decided that next week would be best considering that the director and assistant director will be out of a town at a conference at the end of this week. My supervisor at the compliance office's name is Heather Lee. I will still be spending some time in sales and marketing since I will be doing my project in that department. I made a couple of phone calls to follow up with some companies that had not yet signed their contract or had not yet decided whether or not to work with us. The automotive company I had been contacting finally decided that they were not going to work with us because of a price increase after I had been talking with them for a month...I was a little frustrated. Another company I had contacted told me they would get me the contract in the mail in the next couple of weeks. I was given the opportunity to attend a sales meeting with our new marketing assistant to another automotive company. that meeting was very quick because we have done something with this company for the past several years. In the afternoon I printed off camp orders and took them to the business manager. I feel as though there was a lot of time today that there was not a lot for me to do because we hired a new assistant and he does a lot of what I used to do. It can be a problem because we only have one computer and one telephone, so there is only so much that both of us can do at once. Next week I plan to bring my laptop on the days I work in sales so I will hopefully be able to work on some stuff by myself.

Tuesday
Today was another day when I felt like I didn't have a lot to do. Next week will be better hopefully when I start in the compliance department. I left for lunch a little early today because I had a family commitment for a couple of hours at that time, but I came back at the same time I usually do. In the afternoon Drew and I did some sales stuff and made some calls, but again, with us sharing an office, there is really only so much two people can do. As per usual, I printed off the camp orders and took them to the business office in the afternoon

Wednesday
This morning Drew and I walked to the campus bookstore to take care of some stuff with the mascot costume. Namely, we walked to the bookstore to pick up the biggest football jersey they had for the Camel to wear. In the afternoon, we followed up with a couple of companies about some sales meetings we were trying to set up. After lunch printed off the camp orders and took
them to the business manager. I left work a little early today because I had a dentist appointment this afternoon.

Thursday
This morning I went with Drew to a sales meeting at a local tanning salon. We arrived, and apparently the person we were meeting with was not there, and they were about to head to vacation. We are going to have to try to finish this sale up before she leaves for vacation. When we got back from the meeting, we worked on the shells of promotions schedules for each of the fall sports. This pertained largely to my internship project, so I was excited to have the opportunity to really be involved in something again. In the afternoon there was a major three-hour meeting with one of our big sponsors for football and basketball, that my supervisor told me I didn't need to be a part of, so I got the rest of the afternoon off.

Friday
Friday was a crazy day, being the second round of freshman orientation. In the morning we went to the street fair for all of the freshmen and their parents. We were basically there to answer any questions people might have about the athletic department, etc. We had two presentations later in the afternoon. At the previous orientation I had to dress up as Gaylord for these presentations, but at this particular time I was asked to deliver a couple of contracts to be signed before the weekend. One was to the tanning salon and the other was to the automotive company I mentioned earlier. Both of them were signed, and squared away before the weekend. When I got back from delivering the contracts, I went back to the presenters fair, where we signed people up for camel crazies, the student support group. In the afternoon we printed off camp orders and took them to the business manager.

A lot of the time this week I felt as though there was not a lot for me to do, simply because Drew now does a lot of what I used to do. Anyway, I will be starting in compliance next week, with at least 2 days in sales and marketing so I can work on my project.

Monday, July 7, 2008

Week of 6/30-7/4

Monday: 10-3:30
Tuesday: 10-4
Wednesday: 10-4:30
Thursday: 10-3
Friday: Holiday, No work
Total: 23

Monday
Today there was not a whole lot to do in the office. We did a lot of preparation for the new marketing assistant who will be coming in for his first day tommorrow. I did some work in excel as far as the marketing plans for soccer and volleyball. I also did some more research on promotional activities at games. In the afternoon I printed off camp orders and updated any of the camps that needed to be taken down because the registration deadline had expired. I inquired with my field supervisor Debbie about possibly spending some time in another department, namely compliance and/or operations. I am still going to have to be somewhat involved with the marketing deparment since that is where my major project will be focused. My primary goal for spending some time in other departments is to gain a larger perspective of what is involved with college athletics. Compliance is particularly interesting to me because of a lot of the research I did in my administration class last semester concerning NCAA rules and regulations.

Tuesday
The new Marketing Assistant came in today. He did a lot of first day stuff as far as taking care of some of the technicalities of starting a new job. I called one of the companies I have been trying to work with. They have been giving me a particularly difficult time because they haven't looked at the information I dropped off a month ago. Needless to say, they told me they would call back in the afternoon. In the afternoon I sat down and talked with the new assistant a little bit, which was important considering we are going to be working together for a while this summer. I showed him how to process the orders for camps that came in everyday and where we had to take them when we were done. We also did some brainstorming as far as some more ideas for promotions at sporting events this coming season. I went over all of the research I had done with him, and he took some notes and gave me some of his thoughts on some of the ideas. By the end of the day we had both kind of discovered that planning promotions was really not as easy as it looked. We were just having a difficult time thinking of games to play at these events. Some events are easier to plan for like soccer, or football for example, because they have very defined periods of time when there is nothing go on, and you can expect a bit of a crowd at both events. Volleyball is a little trickier because we don't know what kind of people to expect at the events, or how many. We also have to take into consideration that there will be certain days when we don't do anything at games because there was another event that day where we might do a big promotion ( Other than homecoming, there aren't too many of these occurences). The gentleman who was supposed to call me back never did, I suppose I will have to call him back tommorrow.

Wednesday
In the morning we went over a few more promotional ideas for soccer, volleyball, and football. I also called the gentleman who I mentioned earlier back because he never contacted me yesterday, and he once again asked me to call back next week. In the afternoon we walked over to Human Resources and helped Drew (New Marketing Assistant) get some of his stuff squared away as far as setting up an email address, etc. We walked over to the bookstore afterwards and talked with the bookstore manager who has been in charge of finding a new mascot Costume for the upcoming season. As I stated before the current Gaylord costume is broken, and is not really safe for anyone to wear. I've also still been communicating with Debbie about setting up a time to meet with the people in Compliance and set up a work schedule. Apparently she has been having some email problems, and I have not received all of the emails she sent me, though she does appear to be responding to my emails. Because of this, the process has taken a little bit longer. We did decide that we would set up a meeting on Monday to meet with the people in Compliance, due to the fact that Debbie has another meeting tommorrow. Drew and I did some research this afternoon for businesses in the Fuquay-Varina area. We are looking to expand our reach into that area and make our students more aware of all of the "stuff" that is in that area. It also provides us with a lot more opportunities for sales because that area in general is a lot bigger than the Harnett County area. We also searched through a stack of old business cards that the previous marketing director collected and decided which ones would be worth giving a call again. In the afternoon I printed off camp orders and took them to the business manager. We have had an increased number of issues with orders that come in for $0 dollars this week. We are not sure if there is some sort of issue with the ordering system, or if people are just overlooking it. However, it has been more of a process this week making sure all of the camps were in fact processed because of these issues.

Thursday
Phone calls, phone calls, and more phone calls. Kevin told me that he was waiting for Drew to come in until we did a lot of calling, and that is certainly what we did. One of the big problems with this is that today is the day before the 4th of July, so obviously most business owers or managers were on vacation, or they were closing early, and were not available to talk. Today was a good opportunity for me to observe some sales calls though, and kind of fine-tune my approach to making sales calls. We did manage to schedule a couple of sales meetings for next week, so it was a somewhat beneficial venture. I came back right after lunch and printed off the camp orders and took them to the business manager. We had an issue with a softball camp that the coach asked us to close registration for because they were full, and we had two orders come in right before we closed it. We left it with the business manager to handle, and it was most likely handled. After dropping off the orders, I left and went home a little bit early.

Monday, June 30, 2008

Week of 6/23-6/27

Monday: 10-4
Tuesday: 10-3:30
Wednesday: 10-4:30
Thursday: 10-4
Friday: No Work
Total: 24 hours

Monday
Since I was out of the office most of last week, I had a couple of phone calls to follow up with when I came into the office this morning. My supervisor has already told me that this week might be a little bit slow considering we have a new marketing assistant coming in next week. He does not want to get me started on too much new stuff when he is just going to have to explain what we are doing all over again next week. This morning after making phone calls, I immediately printed out camp order forms because we had quite a few that had accumulated over the weekend and the last couple of days of last week. I also made a shell of a marketing/promotions plan for the soccer teams. In the afternoon I did some research for Youth Soccer Month. Youth Soccer Month is celebrated in September in different states across the country. My job was to find some examples of what other schools had done so that hopefully we will be able to provide something similar in September. Creating a marketing plan for soccer is important because it is something that has never been done before, so we are basically starting from scratch. It is especially important considering the amount of attention that football is receiving this fall. Later I started doing research on different promotional ideas that schools of different sizes had used at their games in the past. It was surprisingly simple, as a lot of schools post their promotional schedules right on their websites.

Tuesday
I followed up with a couple of phone calls that I couldn't get through to yesterday when I came in this morning. We established the dates that Campbell will recognize Youth soccer month, so I had something to add to my marketing plan for the soccer teams. I put together a shell of a marketing plan for volleyball with all of the home games. This afternoon I started to research volleyball promotions. All of the research I am doing involves finding game themes, pre-game promotions, in-game promotions, and half-time promotions. Most schools have a list of game themes and promotions on their websites, especially if they are larger schools. This afternoon I printed off all of the camp orders and took them to the business manager.

Wednesday
Today I started going through all of the contracts we have already taken care of for next year and organizing them into a notebook for reference purposes. I also created a spreadsheet of partner entitlements that would be an easy reference point for us to go back and look at to determine not only what exactly our partners are entitled to, but also exactly how many of each thing we are expected to have/provide. For example, it helps us be able to reference exactly how many 1/4 page ads we are going to need to put in the football game program, how many outfield signs we need for the baseball field, etc. I did a little more research as far as volleyball promotions in the afternoon. As per usual, I printed out camp orders and took them to the business manager.

Thursday
today involved adding information to the partner entitlement page as we received new contracts. In the afternoon I created a spreadsheet for the contracts that showed exactly how much money we were receiving for each promotional item available. After finding the total for each item, I added them all together to find a total for all items. I did this for both cash items and trade items. Trade, which I believe I mentioned in another post, involves us trading advertising or other things for some sort of service or product from one of our partners. I had to run the camp orders off a little early today because there was some sort of glitch in the system and we had a registration for a soccer camp that came through even though registration was supposed to be expired for that camp. That eventually worked out though, and the mother called the soccer coach to straighten things out.

Friday
No work today, my supervisor told me that he would not have that much for me to do today so he was not going to have me come in and do nothing. He said that there would be more to do next week with the addition of the new marketing assistant.

Monday, June 23, 2008

Week of 6/16-6/20

Monday:10:45-2; 4:15-6:45; 8:45-11
Tuesday: 10:45-2, 4:15-6:45; 8:45-11
Wednesday: 10:45-2, 4:15-6:45; 8:45-11
Thursday: 10:45-2, 4:15-6:45; 8:45-11
Friday: 1-4:30; 6:45-9

Total: 37.75

Monday-Thursday
I was working girls basketball camp this week. I spent approximately eight hours a day in the camp store selling merchandise to the campers at the camp. Most of merchandise I sold was along the lines of snacks and drinks for the kids to have between sessions. However, there were a few other things we sold towards the end of the week as far as old jerseys, etc. There is not really a lot to say about this other than I was responsible for making sure the store was stocked and was responsible for being there any time the kids were there

Friday
I worked student orientation for the incoming freshmen at Campbell. I was Gaylord the Camel. For anyone who doesn't know, Gaylord is Campbell's Mascot. I went to two presentations this morning where I threw things into the crowd and introduced the freshmen to Gaylord for the first time. At one presentation I actually led another person around who volunteered to be in the Gaylord Costume. In the evening I had to go to the president's reception as Gaylord and pose for pictures with Students and their parents. The problem with both of these situations is that the Gaylord Costume was broken. For some reason his neck was broken, and I could not see anything that wasn't slightly to the side of my right eye. In addition we had a slightly unpleasant photographer who did not seem to understand that it was 115 degrees inside the camel suit and that I could not see or breathe very well. Fortunately I had a couple of people to help me and they eventually found something to hold my head up a little with, so that I got a little more air and a slightly larger range of vision. Fortunately, after spending about an hour and a half or so inside the camel they took pity on me and decided to pull me out early. I know that wearing a mascot costume is never particularly pleasant, but I would venture to say that this experience might have been slightly less pleasant than most.

Monday, June 16, 2008

week of 6/9-6/13

Monday: 10-5
Tuesday: 10-3:30
Wednesday: 10-5
Thursday: 10-3:30
Friday: 10-5
Total: 32 hours

Major Project:
Complete a marketing and promotions plan for the Soccer teams in the fall.

Monday
Today I started going through my master list of organizations to identify any possible companies we might want to contact again this year. I began by identifying the companies we had worked with most recently and trying to gather any missing contact information with which to contact them. In the afternoon I printed all of the purchase orders for camps and turned them in to the business manager. There were quite a lot of them especially considering we were not in the office to print them out over the weekend. My supervisor also gave me some work to do researching youth soccer month which I will need to do to help me with my project.

Tuesday
My supervisor went through my list of companies and identified those that he wanted me to call. I went through and made sure I had the correct phone numbers and contact information for the companies before I called them. I have been playing phone-tag with one local body shop who keeps saying they want to be involved with us, but they have been out of the office a lot and it has been difficult to settle a time to meet with them. This afternoon I started the outline for the football promotional plan. This involves promotional activities to be done pre-game, between quarters and at half-time. This will be helpful for me when I begin working on the soccer promotional plans. This afternoon I printed off purchase orders for the camps and took them to the business manager.

Wednesday
I made more sales calls today. Some of our sales have been difficult this year because of a recession in certain industries that have caused business to drop off. It makes our job a little more difficult. My boss has me researching local youth organizations to help with some promotional activities in the fall. So I have been researching contact information for all local recreation departments, civic organizations, etc. I am taking a record of what sports they offered, and in what seasons so we might possibly be able to do some promotional activities with these local groups this coming year. This afternoon I printed off the purchase orders and turned them into the business manager.

Thursday
I finished up my sales calls today. I scheduled a meeting with the body shop I spoke of earlier, but when we arrived they had an emergency arise involving a catering truck breaking down and sitting out in the heat. So we left some of our information with them and were going to contact them at the beginning of the week. This afternoon I did a lot more research involving the local youth organizations and organizing that information into an excel file. This afternoon I printed off the purchase orders and turned them into the business manager.

Friday
today I began work on a very tentative master schedule for all of the fall sports. This will help as we plan promotional activities for the fall sports to make sure that we have no major activities coinciding with one another. In the afternoon I was introduced to Photoshop. I got to make a flyer with the first home games of the fall season printed on it that will be handed out at student orientation next weekend. I had to make about 1000 copies and cut them all to be stuffed into cups. That took up quite a bit of time in the afternoon. I also took the purchase orders to the business manager

Sunday, June 8, 2008

Week of 6/1-6/5

Monday: 10-4
Tuesday:10-4
Wednesday: 11-1
9-11 (from home)
Thursday: 10-4
Friday: 10-4
Total: 28 hours

Monday:
I spent a lot of time working at yellowpages.com trying to ensure that I had all of the appropriate contact information for the list of sponsors I made last year. It took a lot of time to finish because there was some sort of error that occured when I took the work home with me to work with over lunch. All the work I had done over lunch was basically erased when I opened it back up at work, I'm not sure if it was a mistake made on my part, or if I there was some sort of glitch with my computer. Either way, it took a lot longer than it should have, and by the end of the day I was pretty much back where I was when I finished working with it at lunch. I also printed out camp order forms at the end of the day. My supervisor told me that I am going to start making sales calls starting on Tuesday.

Tuesday:
My supervisor came in with a lot of things to do today and I was not informed of who I would be calling, or what I needed to address with them. I asked him about it and he said that he didn't want to pile everything on me at once. So I spent a lot of the day finishing up my list of addresses. He did ask my opinion on a couple of sales pitches he was going to pitch that afternoon, but I didn't make the phone calls. I did print off the camp purchase orders and take them to the business manager in the athletic department. Sometimes I feel as though I am doing a lot of busy work, but I will become marginally more involved in the next week or so, at least I hope. My supervisor told me that tommorrow will be a short day because no one would be in the office, so he wasn't going to keep me there for very long, but that he would give me some work to do from home.

Wednesday
I came in for a couple of hours, I finally finished the list of all the sponsors, and I printed off the purchase orders for camps. My supervisor gave me some research to do from home involving student spirit groups at different schools in North Carolina and surrounding states. Campbell's group is called the camel crazies. The purpose of this was to compare the other school's groups to other Campbell's, to make sure Campbell was on par with other schools as far as the types of benefits offered to the students for being members, membership costs, etc.

Thursday
My supervisor came in again with a lot of other stuff on his mind, so I did not get to make sales calls today either. I spent a lot of time working on the list of student spirit groups in various schools. I was surprised to find that a lot of schools really don't have something like that for students to be involved with. Practically every school has a booster club, and some have student versions of booster clubs that they label as spirit groups, but their primary focus is still fundraising and teaching students the importance of giving back to their schools. Campbell's student group, the Camel Crazies soul purpose is to provide support for the student athletes and give students incentives for attending games and supporting the camels. Obviously, Campbell cannot provide the same incentives that larger schools can, but they do try to make it comparable considering the size of the school. After lunch I printed off camp orders and took them to the business manager.

Friday
I finally got to make some sales calls today, which was a very beneficial experience. I was mostly making phone calls to people we had worked with in recent years to see if they wished to renew their contract. It helps that I am very familiar with this area and some of the people I am calling know who I am. A couple of the people I called were either not in or no longer worked there, so we are going to have to do some research as to who we should contact at those locations. I did make a sale at one of the local pharmacies though, and we will be running a contract over there next week. On Monday I will be calling one of the places I called today again, because they were out of the office today. In the afternoon I spent a little more time working on the list of student spirit groups, and sat in on a sales meeting with an outdoor advertising company, which was a very beneficial experience for me. I also printed off the camp orders after lunch and turned them into the business manager.

Even though at times this week I felt as though I was doing a lot of busy work or not doing much at all, I have come to realize that all of the tedious work I have done is really going to make someone else's job a whole lot easier.

Sunday, June 1, 2008

Week of 5/26-5/30 At Campell University

Schedule:
Monday: Holiday
Tuesday: 9:30-5
Wednesday: 9:30-5
Thursday: 10-5
Friday: 9:15-4:15
Total: 29 hours

This summer I will be doing my internship in the athletics department at Campbell University. My supervisor's name is Debbie Richardson. She is the Associate Athletics Director and Director of Women's Athletics at Campbell University. At the beginning of my week on Tuesday, we sat down and began to hammer out what exactly I will be doing this summer. Essentially, I will making a lap around the different departments in the athletics department at Campbell. I began in promotions and marketing, which I will be doing for the next two weeks, and then I will most likely move to the compliance office, working with NCAA requirements and eligibility requirements. I am also going to do some work with the operations staff this summer, that will mostly pertain to the summer camps held at Campbell. To be expected in the summer, there are not any events that are held during the summer, but there is some amount of work and maintenance that needs to be done for camps as far as the fields and gymnasiums. I will also be spending some time working at camps in the store, so I will also get some experience with merchandise and things of that nature.
I began this week working with a gentleman named Kevin Lyle, who is the Assistant athletic director for marketing and promotions. He is essentially the man in charge of sales and promotions at Campbell.
Debbie stipulated to me that I will be in charge of making my own schedule. I plan to work approximately 30 hours a week for 10 weeks, and I may still be completing some work at the beginning of the fall semester. If I am still with Campbell at the beginning of the semester, I hope to be able to work at some of the events, to gain a little hands-own experience working at some events. I have been involved in the administrative side of event planning, and minimally involved with the hands-on aspect of running events, so I think it will be a beneficial experience for me.

Monday:
Holiday

Tuesday:
I began Tuesday by sitting down with Debbie and Kevin and hashing outs the details for the next couple of weeks. Then I went over to Kevin's office and we talked more specifically about what I would be doing while I was in marketing and promotions. Some of my responsibilities will include making sales calls and going to sales meetings. I will also be working on some specific layouts for some of the media guides and other things for fall sports. I may be making my way back to sales and marketing later in the summer and may be doing some things specifically with the women's soccer team. There have also been a lot of things that have come around with the addition of football at Campbell, in addition to the construction of the new basketball coliseum and football stadiums. Sales is especially important and I will most likely do a lot of work with that throughout my internship. Tuesday afternoon I actually went on a sales call with Kevin to experience firsthand what a sales meeting is like. I learned a lot of valuable information about how you have to adapt products to different people in different ways, without selling yourself short. I learned about the difference between trade and cash and how it relates to college athletics, and how each one can be beneficial to the organization. Trade essentially means you are trading product for ad space, or other things that interest the customer, and cash is just cash, it can be used for anything. Overall, it was a very interesting experience.

Wednesday:
Wednesday I began working on populating a list of companies and organizations we have worked with in the past but perhaps have not worked with in the past couple of years. I had a lot of information to look at, and began to realize that the person who was working in Kevin's position before Kevin came to Campbell was not a very organized person. I had to wade through lists of companies and organizations with up to three-hundred names, most of it not alphabetized, a lot of it was repetitive, and overall it was a very frustrating experience. It was all for the purpose of creating a database of all the companies we are currently working with, companies we have worked with in the, and some companies we have never worked with. Hopefully it will help eliminate a lot of the cold-calling we will have to do to these organizations. Also on the list was the amount of money each of the sponsors had given before, and what they got in return, if that information was available, so we would know where to start if we did decide to sit down and meet with them.

Thursday:
I spent the beginning of Thursday finishing compiling the list of companies together. Some of the information I will finish compiling next week. The second half of the day was spent moving into my office. Thursday was the marketing assistants last day, so we began cleaning her office out as soon as she left. Her office had essentially served as a storage room with a computer in it. It had no system of filing, things were crammed into every corner, it was more or less disgusting. We began by moving all the shelving units out of the room and all of the extra clutter around the room was either thrown out or put into a box. Part of the reason for all of the clutter is that the marketing department used to be responsible for all the merchandise sold at camps, and all other types of athletic apparel, but in the last year, all the merchandise rights were sold to the campus bookstore, and marketing essentially has all this extra stuff that they can't sell sitting around the office. There are also boxes upon boxes of pocket schedules, wall schedules, game-day information, media guides. A lot of this has increased especially with the addition of football and the new basketball convocation center. Essentially, I was moving most of the stuff that was in my office outside of my office and creating a manageable workspace. I put most of stuff inside my office on shelves outside of my office, and threw a lot of useless stuff away The main purpose behind doing this was to make a space for the new marketing assistant/intern that will be coming at the end of the summer, but it is also beneficial because it provides me with a private workspace.

Friday:
Cleaning out and organizing the office was a two-day process, so I spent the morning and part of the afternoon cleaning it out and organizing what I had moved. In the afternoon I went back to work on my list of sponsors, looking for missing bits of information such as addresses, phone numbers, etc. I am also responsible for working printing off all purchase-orders for summer camps, which seems to be an odd job for the marketing department, but nonetheless, it is our job. My supervisor showed me the process we are to go through, and where I should take them when I am done.